On September 18, 2007, I wrote in my old real estate blog about the Seinfeld Syndrom, the name Seinfeld taken from the name of the major character in the long-running sitcom based on the adventures of four dysfunctional friends in New York City. The syndrome was noted in an article in the New York Times several years ago.
The writer observed that among those 25 to 40 years old, men are .3 times less likely to purchase a home as women even though they make nearly 30% more money. For men are afraid of commitment. Women see buying a home as a statement of self. Hence, the reason this particular male buyer didn't buy a house was because he had contracted Seinfeld Syndrome. Seinfeld Syndrome makes you enter every house looking for a reason why it won't work for you. My buyer did this until we found the perfect house. He couldn't think of any reason to turn it down. Then he looked on the corner and asked what the building was. I said it was a neighborhood bar. He said, "On, no, I can't live on a block that has a bar."
Seinfeld's syndrome.
I'm trying to create a more informed real estate customer. Is this working?
Want to learn entrepreneurship? Go to www.hatman2.blogspot.com.
Want to get a poem or short story published? Go to www.byandforwriters.blogspot.com
Want tips on writing, or to read my first book for free, or maybe get it? Go to www.kearneymusicschoolmurders.blogspot.com.
Want to really know how to network? Go to www.referralbasedbranding.blogspot.com
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment