Saturday, July 18, 2009

Real Estate's Perfect Storm, Force 1: DIY Culture

We live amid a perfect storm overlaid by the Great Recession, as David Brooks called it. Real estate's perfect storm was a coming together of three individual forces which, taken by itself, wouldn't have had that much affect but which, coming together and interacting, whallopped all of us.

The first force was the arrival of the DIY culture. DIY stands for "Do it yourself." It had been around for a while, but like a tsunami no one sees coming, it hit in a tidal wave sometime in 2008.

DIY culture places the locus of responsibility on the individual, which there's nothing wrong with. But it also demeans experience. Worse, it argues that if you use someone for advice, it undervalues the quality of the experience of doing something.

Coming out of an open house recently, I heard a man and a woman passing by. Each looked to be in their late 20's. I came out behind them, so they didn't see me and didn't know I was listening.

"You have to do it yourself," said the man. "It's the only way you ever learn anything."

We live in the age where expertise is consistently undervalued.

If you would like to read what else I've writing, go to www.hatman2.blogspot.com for my ideas on entrepreneurship; go to qww.byandforwriters.blogspot.com if you would like to get a short story published; for tips on writing and to read my book for free go to www.kearneymusicschoolmurders.blogspot.com and for how to network, go to www.referralbasedbranding.blogspot.com

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